The power of social media

Every small charity should consider the value social media channels may offer them in delivering on their mission. Some of these tools have great power in helping a charity substantially increase there visibility in their community. Additionally they act as a vehicle that a charity can use to tell or express their case for support. The video below describes how and why these channels can be such a powerful tool when used by a nonprofit. However the video also describes why nonprofit executives and leaders should be personally engaged -as well as their organizations.

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